UNLOCKED Christian Women In Media 2022 International Conference Media Seminars

Media Seminars

Communications - TV - Social Media - Media Research - Marketing and Branding - Publishing


Charlotte Canion
Author, Speaker, Actress
Radio Host and Mentor


Communication Etiquette the Way God Intended

Communication is the key to a good or a bad relationship. We spend 70% of our waking hours in communication with others. God intended for us to be respectful of one-another. Are we? As a society we interact with people all day long, but are we using the proper body language? “It’s not as much what you say that counts, it is what you don’t say.” God gave us two ears and one mouth, let us all dive into the pool of respecting one another through our communication habits and maybe change a few.

Social Media

Dayna Lovelady
Social Media Director for CWIMA
Minister, Intercessor, Writer, Technology Expert,
Designer, Musician, and Biblical Scholar

God Inspired Social Media Strategy

Do you need to create a God-inspired social media strategy that fits your media calling? If so,
this social media session is for you. There is a lot of noise on social media, but you can bring a
voice of clarity amid the chaos.
In this session, you will learn how to:
1. Define why you want to be on social media.
2. Define your target audience on social media.
3. Create a social media strategy and posting schedule.
4. Engage with your audience.

Television Production

Zondra Evans
CEO Owner
Zondra TV Channel

Your Digital Footprint Matters…

Are you interested in being on TV? Better yet, have you considered an affordable TV Commercial? Now, you can promote your business on TV and reach millions of prospective customers and clients! I will share the importance of establishing your Digital Strategy for your business and how to develop a compelling brand through the power of streaming television and increase the odds of reaching mass audiences. In this session, I will explain how to develop a global message and strategy to get your message out locally and internationally, and how to showcase your business, increase your visibility – and develop new/untapped revenue streams.


Terri Podlenski
Brand Impact

Get Noticed by Design…Not by Chance!

UNLOCK Your Potential For Influence

As a Christian woman in media, God has given you a platform that influences culture in some way and you work hard to spread your message and build your following. So how are you standing out to the people you most want to serve? When they land on your website, consume your content, hear you speak or have a conversation with you, do they feel like you’re exactly who they’ve been looking for?
If not, you have a marketing problem because you have a branding problem. It’s time to package and position your expertise with clarity, confidence, conviction, and credibility. When done properly, it’s a total game-changer! Marketing is simpler, easier, and way more fun and effective.

Media Research

Brooke Hempell
Pinkston SVP of Research at Pinkston
Former SVP at Barna Group

Reconcilers in a Divisive Culture

Our public discourse is divided and increasingly hostile, and fractures exist not only in our society but also inside our churches.  How can we navigate conversations and relationships with integrity and grace?  Can we seek to be reconcilers in a fractured world?  What does it look like to live and work faithfully in this current moment?  Researcher Brooke Hempell shares insights on Americans’ beliefs and priorities that can inform more fruitful connections in the workplace and our communities.


Mary Hollingsworth
Best-selling Author

Unlocking 10 Secrets to Surviving and Succeeding as a Christian Author


Writing and publishing a book is one of life’s great adventures. It’s exciting, right? It’s fun, right? But it’s daunting and scary, right? Like all authors, whether a first-timer or a seasoned one, you probably have many questions about the complicated and confusing road to publication. The Internet is saturated with so-called “publishing experts,” but their advice is often conflicting and wrong. What you need is someone who has successfully traveled the publishing path many times, someone who has worked in the publishing industry for many years, someone with the right answers to your questions. Well, good news!
In this class veteran author and publisher Mary Hollingsworth will provide keys for unlocking 10 secrets to first surviving and then succeeding as a Christian author in today’s publishing environment. Join her for entertaining and informative insights into such issues as these: Which publishing path is right for me? What about copyrights and contracts? What do literary agents do, and how are they paid? Where does the money go in book publishing anyway? What are the best ways to market my book? And several others.
This class can help save your book’s life . . . and your own sanity. It can help reduce your frustration and fulfill your dream. You’ll be so glad you came.