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Beth Cathey

The Internet
Rockwall, TX

Beth Cathey

The Internet
Rockwall, TX

Biography

Beth Cathey, CFRE
President, givingMD
Digital Fundraising for Ministries & Nonprofits

As a CFRE (Certified Fundraising Expert), Beth’s career has been spent serving nonprofit/ministry organizations as well as faith-based/family-friendly for-profit marketing projects. Beth’s career spans 20 years developing best practices in direct mail fundraising and traditional media, followed by the next 15 years innovating with digital fundraising applications to help nonprofits effectively engage donors online. Beth also spent several years at Salem Web Network, where she served numerous faith-based and other nonprofit clients.

Beth also owned a traditional media and marketing company, having had the honor to work on such projects as the marketing of The Passion of the Christ movie, the Ronald Reagan documentary In the Face of Evil, Billy Graham’s Dallas Metroplex crusade, and a variety of other organizations and causes.
Beth has worked in nearly every aspect of client service — from traditional media buying and list brokerage to direct response mail to business development and digital. Beth has excelled at the strategic development of new donor/constituent acquisition campaigns for nonprofit organizations such as Trans World Radio, World Vision, Prison Fellowship, Compassion, American Bible Society, Los Angeles Mission, a variety of Christian colleges as well as trail-blazed many donor acquisition programs for rescue missions across the U.S.
Should you want to check out your ministry’s digital health, take givingMD’s Digital Health Check-up. It’s in a beta-testing phase, but we’d be happy to help you navigate it so that you can get a better understanding of your digital health.

Link to CWIMA bio: https://cwima.org/?s=Beth+Cathey